Hailey Bieber’s Effortless "Latte Makeup" Makes Her Skin Look Glowing

Hailey Bieber’s Effortless "Latte Makeup" Makes Her Skin Look Glowing

Mar 26, 2024

In the realm of celebrity beauty secrets, Hailey Bieber's signature "Latte Makeup" technique has been making waves for its ability to create a natural, radiant glow that enhances her skin's luminosity. She is an icon. By embracing a minimalist approach and focusing on her unique features, Hailey's makeup looks give a sense of effortlessness and understated elegance. The latte makeup trend embodies a warm, bronzed aesthetic using shades of brown, inspired by the cozy hues of a cup of coffee. This look features a creamy bronzer, a softly smudged brown eyeliner, and a subtle, neutral lip color, ideal for those with naturally rosy cheeks. Latte makeup avoids bright pink or red blush tones in favor of bronze and neutral shades.


  • Prep and Prime:
  • Begin by prepping your skin with a hydrating moisturizer to create a smooth canvas for makeup application.
  • Apply a illuminating primer to enhance your skin's natural radiance and ensure your makeup lasts throughout the day.

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup (Amazon)

e.l.f. Poreless Face Primer, Restoring Makeup Primer For A Flawless, Smooth Canvas (Amazon)


  • Lightweight Foundation:
  • Opt for a lightweight, buildable foundation or tinted moisturizer that offers a natural finish and allows your skin to breathe.
  • Blend the foundation seamlessly into your skin using a damp beauty sponge for a flawless, airbrushed effect.

ILIA - Super Serum Skin Tint SPF 40 (Amazon)


Summer Fridays Sheer Skin Tint (Amazon)


Minimalist Perfecting Foundation Stick (Amazon)


Charlotte Tilbury Hollywood Flawless Filter for a Superstar Youth Glow Foundation (Amazon)


  • Soft Contour and Highlight:
  • Keep the contour soft and subtle by using a cream contour product in a shade that complements your skin tone.
  • Identify key areas on your face where you want to contour, such as the hollows of your cheeks, jawline, temples, and sides of the nose.
  • Blend the product upwards and outwards using a contour brush or makeup sponge for a seamless finish.
  • Apply a cream or liquid highlighter to the high points of your face, such as cheekbones, brow bones, and the bridge of your nose, to achieve a luminous glow.


e.l.f. Halo Glow Contour Beauty Wand (Amazon)


Face Trace Contour Stick (Amazon)

Jumbo Multi-Use Face Highlighter Stick (Amazon)


Highlighter Enhancing Makeup, French Vanilla (Amazon)


  • Flushed Cheeks with Cute Freakles:
  • Opt for a creamy blush in a soft, rosy hue to add a natural flush of color to your cheeks.
  • Remember that latte makeup's focus is on brown tones, so use almost no blush, it is just to avoid looking pale.
  • Add some natural-looking freckles for an extra effect

Rare Beauty by Selena Gomez Soft Pinch Liquid Blush Hope (Amazon)


e.l.f., Monochromatic Multi Stick Blush, Creamy, Lightweight, Versatile, Luxurious (Amazon)


Freckle Pen (Amazon)

Original Frekle Pen (Amazon)


  • Rosy Lips
  • To finish your latte look, a neutral lip is the way to go.
  • Grab your favorite nude, caramel-toned, or brown lip liner, and finish with a gloss that contributes to the melted effect of the makeup.


Gisou Lip Oil Golden Shimmer (Amazon)

Summer Fridays Lip Butter Balm (Amazon)

Rare Beauty by Selena Gomez Everyday Rose Lip Oil & Liner Duo (Amazon)

NYX PROFESSIONAL MAKEUP Butter Gloss (Amazon)

e.l.f. Squeeze Me Lip Balm (Amazon)

Milani Keep It Full Nourishing Lip Plumper (Amazon)

Slim Lip Pencil, Long-Lasting Creamy Lip Liner (Amazon)


  • The shimmery brown eye:
  • Use a dark brown eyeshadow in your crease
  • Add a smudged brown eyeliner to both your lash line and water line
  • Pop a bit of gold eyeshadow on your inner corner
  • Curl your lashes and add a bit of mascara (not so much!!)

Julep Eyeshadow 101 Crème to Powder Waterproof Eyeshadow Stick (Amazon)

Brown and Latte Eyeshadow Palette Makeup (Amazon)

Grande Cosmetics Lash Enhancing Serum (Amazon)


Gold Color Icon Cream Eyeshadow (Amazon)


Julep Eyeshadow 101 Longwear Primer and Champagne Shimmer Eyeshadow Stick Duo Set (Amazon)

Maybelline Lash Sensational Sky High Washable Mascara (Amazon)

Tower 28 MakeWaves Vegan Mascara (Amazon)


  • Dewy Finishing Touch:
  • Set your makeup with a fine mist of setting spray to lock in your look and give your skin a radiant, dewy finish.

Anua Heartleaf 77% Soothing Toner (Amazon)

e.l.f. Stay All Night Refreshing Makeup Setting Spray (Amazon)


By embracing Hailey Bieber's "Latte Makeup" approach and focusing on enhancing your skin's natural beauty with soft, luminous finishes, you can achieve a radiant glow that exudes effortlessness and sophistication. Whether you're looking to elevate your everyday makeup routine or add a touch of celebrity-inspired glamour to your look, incorporating these key steps and products will help you recreate Hailey's glowing skin aesthetic with ease. So, channel your inner beauty muse, experiment with different techniques, and let Hailey's signature radiance inspire you to embrace your natural glow and shine bright like a star.